数据重塑
Perhaps, like me, you find yourself not only making fewer phone calls, but increasingly disinclined to answer them. One of the reasons for this is that, as a medium, the phone is synchronic: when it rings, you are pretty much obliged to answer at that moment, unless you either prefer the caller to to leave you a message — another practice also in progressive disuse — or you’ll return the call later, an option that, in the case of corporate switchboards, is often difficult.
也许像我一样，您发现自己不仅打了更少的电话，而且越来越不愿意接听电话。 原因之一是，作为一种媒介，电话是同步的：当电话响起时，您几乎有义务在那一刻接听电话，除非您不想让呼叫者给您留言，这也是另一种做法逐步停用-否则您稍后会打回电话，对于公司总机而言，这种选择通常很困难。
The other reason phone calls are a hassle is the uncertainty they generate. Due to their analog origin, when you don’t have the caller in your address book, all you see is a number, which is not much help, thus forcing you to decide whether or not to answer what may turn out to be a sales call.
电话麻烦的另一个原因是电话产生的不确定性。 由于它们的模拟来源，当您的通讯录中没有呼叫者时，您看到的只是一个数字，对您的帮助不大，因此迫使您决定是否回答可能是销售的事呼叫。
But all this could change if we start using Google Phone, an app that until now was only pre-installed in the company’s Pixel and Android One terminals, but some of whose functionalities are already being extended to other smartphones with Android Pie installed, such as those made by LG, OnePlus or Samsung, which can download the app from the Play Market and then configure it as the default call application. The idea is to introduce some advanced features, such as caller identification information (that can be verified by Google), a logo or, more interestingly, a short text to specify the reason for the call.
但是，如果我们开始使用Google Phone ，那么这一切都可能会改变。GooglePhone是迄今为止仅预装在公司的Pixel和Android One终端中的应用，但是其中一些功能已经扩展到安装了Android Pie的其他智能手机上，例如LG，OnePlus或Samsung制造的产品，可以从Play市场下载该应用，然后将其配置为默认通话应用。 这个想法是要引入一些高级功能，例如呼叫者身份信息(可以由Google验证)，徽标，或者更有趣的是，简短文本来指定呼叫原因 。
Google says calls will be verified through a simultaneous ping mechanism to a Google server, and that the system will be equipped with controls to prevent abuse by companies. The ping will go from the company to a Google server, and will include its phone number, the receiver and the reason for the call. According to Google, this information would be removed from the server within minutes, and would give the recipient of the call a better idea of whether they should interrupt what they are doing and answer it.
谷歌表示，将通过同时ping到Google服务器的ping机制来验证呼叫，并且该系统将配备防止公司滥用的控件。 ping操作将从公司到Google服务器，并包括其电话号码，接收方和通话原因。 根据Google的说法，此信息将在几分钟之内从服务器中删除，并使呼叫的接收者更好地了解他们是否应该中断正在做的事情并对其进行回答。
There are many examples when you might want to take a call from unknown number: a warning from your home burglar alarm service, an amount that exceeds a certain limit on your credit card, or rescheduling a trip. Once its use has been standardized and extended, this service could be very useful, and not only for recipients: companies that know how to use this type of additional information in a respectful and responsible way may get better response rates.
当您可能想通过未知号码拨打电话时，有许多示例：家庭防盗警报服务发出的警告，超出信用卡一定限额的金额或重新安排行程。 一旦对它的使用进行了标准化和扩展， 该服务将非常有用，不仅对接收者有用：知道如何以尊重和负责任的方式使用此类附加信息的公司可能会获得更好的响应率。
Due to hardware dependencies, some of these possibilities will only be available on terminals where the app is pre-installed, but others could be run simply after downloading to compatible smartphones, regardless of the operator, and starting this week in the United States, Brazil, India, Mexico and Spain.
由于硬件的依赖性，其中某些可能性仅在预安装了该应用程序的终端上可用，而其他可能性则可以在下载到兼容的智能手机后 ，无论使用哪种运营商，然后在本周在美国，巴西开始运行，印度，墨西哥和西班牙。
This article was previously published on Forbes.
本文先前已在《福布斯》上发表。
(En español, aquí)
( Enespañol ， aquí )
翻译自: https://medium.com/enrique-dans/is-google-about-to-reinvent-the-phone-call-9e30b541c561
数据重塑
